Privacy Policy for ARIA

Effective Date:Ā 20th December 2024

At ARIA, your privacy and security are our top priorities. We are committed to protecting your personal information and ensuring that your data is handled responsibly. This Privacy Policy outlines how we collect, use, and safeguard your information when you use our app.

1. Information We Collect

To provide personalized and effective parenting support, ARIA may collect the following information:

  • Personal Information: Names, email addresses, phone numbers, and child profiles (e.g., date of birth, preferences, allergies).
  • Usage Data: Interaction data, app usage statistics, and feedback provided within the app.
  • Health and Wellness Data: Information about milestones, allergies, and wellness alerts that you input voluntarily.

2. How We Use Your Information

Your data is used exclusively to:

  • Deliver personalized parenting advice and insights.
  • Enhance app functionality and tailor features to your needs.
  • Provide reminders, updates, and health alerts based on the information you provide.
  • Improve ARIAā€™s AI engine to better serve our users.
  • Communicate app updates, new features, and support materials.

3. Sharing Your Information

We respect your privacy and do not sell or share your data with third parties for marketing purposes. Your information may be shared only in the following cases:

  • With Service Providers: Trusted partners who assist in app functionality (e.g., hosting services, analytics).
  • For Legal Obligations: If required by law, to comply with regulations, or to protect against fraud or security threats.

4. Data Security

We implement robust security measures to protect your information, including:

  • Encryption: All data is encrypted in transit and at rest to prevent unauthorized access.
  • Access Control: Only authorized personnel have access to your information, and all access is logged and monitored.
  • Regular Audits: We perform regular security audits to ensure compliance with industry standards.

5. Your Rights and Control

We respect your ownership of your data. You have the right to:

  • Access: Request a copy of the information we store about you.
  • Update: Correct inaccuracies in your personal information.
  • Delete: Request deletion of your data at any time by contacting us at [email protected].

6. Data Retention

Your data is stored only as long as necessary to fulfill the purposes outlined in this policy or as required by law. Once no longer needed, your data will be securely deleted or anonymized.

7. Childrenā€™s Privacy

ARIA is designed for parents and caregivers, not children. We do not knowingly collect personal information directly from children under the age of 13.

8. Cookies and Tracking

ARIA may use cookies or similar technologies to:

  • Improve user experience.
  • Analyze app performance and usage trends.

You can manage cookie preferences in your device settings.

9. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect improvements or legal requirements. Significant changes will be communicated via email or app notifications.

10. Contact Us

If you have any questions or concerns about your privacy or this policy, please contact us:

At ARIA, we believe parenting should feel supported, not invasive. Your trust is our foundation, and we are committed to ensuring your privacy and security every step of the way.